Are you exploring full potential of Facebook marketing? If you are not sure, we are sure you are missing some good opportunities. Read on to explore 8 benefits that Facebook marketing can help you with to build on a robust business strategy and grow your business.
1-People spend most of their time on Facebook
Facebook has globaley vast audience with more than 1.55 BILLION monthly active users that is more than 1/5 of the entire world’s population. According to a report,80% of internet users are using Facebook and out of those, 65% are adults.Another report suggests that a typical facebook user login six times in a day, which is a good opportunity to find your potential customer.
A major benefit of using Facebook marketing is that you can reach your most targeted set of audience. You can reach out to people basis their age, interests, behavior, and location.Thanks to the wealth of information that Facebook collects from their 2 billion monthly users. Facebook marketing is the most targeted form of advertising. If you really know who is your customers then you can use Facebook advertising to engage them.
Facebook advertising is more cost-effective compare to other online advertising platforms. You can literally spend 100 rupees and reach 1000 People.It does not make sense to spend more in traditional media (radio ads, television commercials, billboards) to reach the same audience. Facebook Ads is the most inexpensive online advertising solutions available today.
4- Increase brand awareness
Facebook advertising can significantly increase your brand awareness by engaging people with your content.Engagement is important because it makes a stronger relationship between your business and your audience. The more connected they are to your business, the more likely they will convert.If people more familiar with your brand, they will purchase your products when it is time to make a decision.
5-Increase website traffic
Many users visit your Facebook Page before diving to your website for better understanding of your brand. The more visitors you get from your social media, the more chance to increase of your website rank. If your organic audience is not big, you can run the website click campaign on Facebook to increase website traffic and target your audience.
6-Increase Leads, Revenue and Profit
Facebook advertising can actually drive revenue numbers on day to day basis. Many advertisers have increased their sales by 50%-70% month on month with the help of Facebook advertising.However it is not that easy, as it sounds.It may take time and experience to find the right balance of spend vs profit. So we strongly recommend to invest in a social media advertising for best results.
7-Quick and Seamless
Facebook marketing is fast.If you want fast way to drive sales and conversions, Facebook advertising is the best solution. You can start reaching thousands of people today by spending a low amount.
8-Increase word of mouth and referral
By using Facebook in a right way, you can reach right people who will likely share your product and business with their friend. Facebook has the ability of spreading word of mouth that can help your business to increase sale significantly. No marketing strategy can match the power of word of mouth and referral.Social aspect of Facebook marketing makes it better than any other advertising platform.
Still have questions regarding Facebook marketing? Feel free to leave your questions in the comments below and one of our Facebook specialists will answer them for you!
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